The K-Culture module is designed as a cultural studies module focusing on Hallyu culture, or K-Culture, which is currently gaining global attention and prominence. It examines the historical development of K-Culture, the characteristics and structures of the global cultural market, changes in media technology, and the dynamic interplay between global fandom and the production and consumption of culture. These aspects converge to create and disseminate K-Culture on both regional and global scales. Through a comprehensive approach that includes history, theory, and specific genres (such as OTT dramas, web novels, sci-fi, mystery, storytelling in entertainment programs, K-FOOD, etc.), as well as studies on technology, industry, cultural research, and case studies, this module aims to cultivate experts in future global Korean studies and K-Culture.

• 1) Training experts with a comprehensive perspective on the relationship between global cultural studies and the shifting international status of Korean popular culture, as well as its historical context.
• 2) Developing cultural researchers who understand the dynamic interactions of culture within paradigms of transnational cultural production, distribution, and consumption, shaped by the evolving media environment and global fandoms.
• 3) Cultivating experts in future global Korean studies and K-Culture.

Theories and practices of K-Culture, encompassing diverse aspects such as K-Pop, K-FOOD, OTT dramas, web novels and webtoons, as well as the remediation and derivatives of local and global OSMU (One Source Multi-Use) stories.

Various fields within the cultural media category